“Congratulations to Larissa and to Tessa and Simon for an extraordinary grand finale. Our How To Eat A Dumpling explainer video took Facebook by storm, reaching more than 55 million people worldwide and generating more than 27 million views. “We reached an average of 9.3 million people every week on Facebook, more than four times that of any previous season. It was one of the noisiest shows on social media again this year, with high levels of engagement across all social media platforms, and it remains the most ‘liked’ entertainment show in Australia, with 1.67 million ‘likes’ on Facebook,” Beverley said. “And Australians’ devotion to MasterChef Australia extends beyond the television screen. “Again this year, the series delivered strong television audience numbers for 10, including record video on-demand viewing. “After 11 remarkable seasons, MasterChef Australia remains one of the most successful and loved shows on Australian television, a show that draws families together and resonates strongly across all age groups,” she said. Network 10 chief content officer, Beverley McGarvey, praised the talent and passion that went into delivering another incredible season of MasterChef Australia. It was also the #1 entertainment program on social media during its run with 1.97 million social media interactions across Facebook, Instagram and Twitter. (Total audience numbers include television and online catchup viewing and television encores.)Īcross the season, MasterChef Australia was #2 in its timeslot in under 50s and all key demos. In the capital cities, the series drew an average total audience of 835,000. Episode three recorded the show’s highest ever 7 day broadcast video on-demand audience across MasterChef Australia’s 11 seasons (65,000). As the show plated up its final serving for 2019, 1.3 million Australians tuned in to watch Larissa Takchi became the youngest winner in MasterChef Australia history at 22 years old with a final score of 85/90, in a three course meal cook-off against Tessa Boersma and Simon Toohey.Īcross the 2019 season MasterChef Australia had a national total audience of 1.06 million, including a record average 7 day video on-demand audience of 52,000, which was up 16 per cent year on year. Applicants also must submit a government ID that matches the profile name and photo of the Facebook or Instagram account they’re applying for.That’s it! Time’s up on the 11th season of Network 10’s acclaimed, award-winning MasterChef Australia. To be eligible for Meta Verified, account owners must meet minimum activity requirements, such as prior posting history, and be at least 18 years old. Other benefits include exclusive stickers subscribers can use in Facebook and Instagram Stories and Facebook Reels, plus 100 Stars (Facebook’s virtual gifting currency) per month “so you can show your support for other creators” on Facebook. In addition to the blue check-mark, Meta Verified users will get enhanced visibility and reach on Instagram and Facebook - with “prominence in some areas of the platform” like search, comments and recommendations. Meta said it is committed to “taking swift action against those who try to evade our systems.” The company said it will build a series of checks into Meta Verified “before, during and after someone applies” for an account - and said it will be proactively monitoring subscriptions for impersonation attempts, which plagued Twitter Blue’s initial relaunch. “As part of this vision, we are evolving the meaning of the verified badge so we can expand access to verification and more people can trust the accounts they interact with are authentic.” “Long term, we want to build a subscription offering that’s valuable to everyone, including creators, businesses and our community at large,” Meta said in announcing the new program. However, whereas Musk has said that Twitter eventually will phase out blue badges for accounts verified under the company’s previous ownership, Meta says it will not make any changes to Instagram and Facebook accounts that have already been verified based on previous requirements, such as “authenticity and notability.” The launch of Meta Verified comes after Musk’s Twitter relaunched its Twitter Blue subscription plan last fall - which now lets any paying customer receive a verified blue check-mark (along other subscriber-exclusive features like the ability to edit tweets).
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